In the late 1990s, when the world was in its ultra-extreme “Jerry
Springer phase”, WWE recast its female performers as shameless sex
objects, beginning an era of lingerie matches, violence against women,
and wrestlers-turned-Playboy centrefolds.
By the late 2000s, when WWE went PG and women had been officially
rebranded as “Divas”, the women’s division was typified by rubbish
acting and a dreadful quality of wrestling (largely because female
performers were still being hired for the wrong kind of physical
assets).
Source: wwe.com
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